Always a proper brand experience: our factory outlet.

The well-known guiding principles for good marketing teach us that a proper brand should also always offer some specific, physical experiences in order to remain “real” for its potential buyers, partners, and fans – in other words, to become tangible and palpable.

Apart from the fact that, of course, every contact with goods supplied by us provides such a “sensory experience” and that there literally is plenty of Steiff Schulte in every single cuddly Steiff animal when all is said and done, we have created an opportunity to come into (physical) contact with our fabrics quickly, easily, and directly through our factory outlet.